Comments on: Giving Up Center Stage for Effective Personal Branding

By: Kindness | A Hallmark of Personal Branding

Kindness | A Hallmark of Personal Branding — Thu, 31 Mar 2011 18:33:01 +0000

[...] this because it is the way in which you are generous; it brings an authenticity to your generosity. Complementing the efforts of someone else is more than a means to an end when done with kindness; folks know you are the real [...]

By: Why Undergrads Can’t Ignore Social Media — Personal Branding 101

Why Undergrads Can’t Ignore Social Media — Personal Branding 101 — Fri, 13 Aug 2010 12:09:45 +0000

[...] you’re only a sophomore, the job search seems ages away. But these and other effective personal branding tactics can pay off in both large and small ways along the road – whether it’s an internship or [...]

By: Job Search Need Some GAS? Try Personal Branding : The Job Quest

Job Search Need Some GAS? Try Personal Branding : The Job Quest — Mon, 12 Jul 2010 23:56:04 +0000

[...] seems a bit counterintuitive to step out of the spotlight to focus on another person’s needs, but three things happen when you take that [...]

By: Melissa

Melissa — Thu, 13 May 2010 20:43:57 +0000

You are very welcome, Ryan! Thank you for giving me the opportunity to guest post on your great blog :) I'm so glad that what I've written is helpful to your community here!

By: Melissa

Melissa — Thu, 13 May 2010 20:38:34 +0000

City Sylvester,

Thank you for stopping by! I'm so glad my post struck a chord with you. :)

By: Ryan Rancatore

Ryan Rancatore — Thu, 13 May 2010 06:55:20 +0000

This is Melissa's show...so I won't try to "steal the spotlight". I just wanted to say a big thanks to Melissa and her great work here - it obviously has resonated with readers. Well done!

Everyone, go check out her fine blog at http://melissacooley.com

By: citysylvester

citysylvester — Thu, 13 May 2010 06:50:10 +0000

Melissa, this was a great post I really enjoyed reading it.

By: Melissa

Melissa — Thu, 13 May 2010 02:05:47 +0000

Thank you, Julie! I think the examples of Bobby MeFerrin and Michael Schroeder are even more striking because it's not what you would expect at a concert. Of course, that unexpectedness is what makes it all the more meaningful.

By: Melissa

Melissa — Thu, 13 May 2010 01:48:37 +0000

I appreciate your comments, Georgia! Thank you :)

You hit the nail on the head — it's all about WIIFM for the employer. If you can clearly demonstrate how your skills and knowledge will enhance their objectives, they will be more excited to have you come in and then execute your ideas.

By: juliewalraven

juliewalraven — Thu, 13 May 2010 01:35:08 +0000

Melissa, this is so good! You are always good but this is amazing! I love the Bobby McFerrin example. Having just been at my friend, Michael Schroeder's concert where he brought the entire preschool and dayschool class up to do one song and let them take over to sing one of his songs, audience participation with many songs, and his tradition of ending every song with praise God, I love it!

By: Georgia

Georgia — Thu, 13 May 2010 01:12:50 +0000

I love this post, Melissa. I think that the concept of humility is easily forgotten in most personal branding strategies. It's important to remember that employers don't care all that much about the awesome things you can do, but more about the awesome things you can do FOR them. You did a great job of pointing out common mistakes in this post, and the analogy you used was perfect. Look forward to reading more of your stuff!

By: Melissa

Melissa — Wed, 12 May 2010 22:36:51 +0000

Thanks for the kind comment, Hannah! You are right — it does become more memorable for the other person. As a result, you go to the forefront of his/her mind when opportunities arise because you've demonstrated how you can add value to a situation and to other people.